MLC Lean Virtual Coffee with Sam Morgan

  • Friday, March 14, 2025
  • 8:30 AM - 9:30 AM
  • Virtual

Registration

  • Event is free for MLC Members

Register

Join us for a MLC Lean Virtual Coffee!

Virtual | Free For Members | 8:30am - 9:30am

Leads, Not Likes: The 3 Keys to a Nailed-on LinkedIn Strategy

Looking back a year ago, were you dreaming of randomly posting sh*t on LinkedIn, sending countless outbound emails and DMs, getting polite “no thanks” responses (if any), and engaging in endless comment threads with people who would never, ever hire you—all while wondering: “Why am I not getting anywhere?”

And by “anywhere,” I don’t mean going viral or hitting 100k followers. I mean building the kind of business you envisioned when you first started—clients who come to you, month after month, because they trust you to solve their biggest challenges.

Maybe you think, “If I just got another 1,000 followers, then things will change.” Maybe you’ve tried giving away your best insights for free, hoping the LinkedIn algorithm gods will bless you with inbound leads. But the bank account? Not feeling it.

Or maybe you’ve bought into the lie: “If I post, they will come.”

I hate to break it to you—it’s a waste of time.

At least, not until you change your approach radically.

In this coffee session, we’re diving into the 3 keys to a LinkedIn strategy that brings leads, not just likes. No fluff, no overcomplicated “content plans,” just a simple process that gets real clients reaching out to you. You’ll leave with one key action step you can take today to stop chasing engagement and start closing deals.

Presenter: 

Sam Morgan 
Illuminate Coaching + Consulting

Sam knows what it’s like to feel stuck. For years, he did what he thought everyone wanted him to do. But discovering the world of continuous improvement ten years ago changed everything—personally and professionally.

What made the difference wasn’t just Lean principles—it was adopting the mindset of scientific thinking. The Toyota Kata practice, rooted in experimentation and deliberate steps forward, helped Sam move from operating out of fear and hesitation to taking confident, consistent action. That same approach helped him leave his corporate job as an operations analyst and launch his own coaching business almost 3 years ago.

And it’s at the heart of the why, the what and the how of everything he does with his clients. Today, Sam helps lean consultants escape the feast-and-famine cycle that so many struggle with. Through his Scaled Lean Consultant Lab, he equips them to land consistent five-figure contracts, solve meaningful client problems, and build a business that works on their terms. Because getting unstuck isn’t just about tools—it’s about transformation. And that’s the mark Sam is here to help others make

What is a Virtual Coffee?

A Virtual Coffee offers a relaxed and engaging platform to connect with Lean professionals and explore meaningful discussions in a collaborative virtual environment. These sessions combine the best of our Coffee Chats and Book Club, offering a platform to discuss all things Lean, share professional challenges, and explore solutions with like-minded peers. 

  • Opportunity to connect with other Lean practitioners and like-minded individuals. 

  • Attendees are able to ask questions, interact with the presenter and other attendees virtually.  

Why attend?

    • Leverage Collective Knowledge: Tap into the expertise of our MLC membership. 

    • Focus on Lean Implementation: Discuss practical applications of Lean tools and strategies. 

    • Networking Opportunities: Expand your network of Lean professionals. 

    • Share and Learn: Exchange best practices and gain insights from others' experiences. 

    • Stay Engaged: Stay connected with the MLC community and learn about upcoming events. 

    Join us for a session filled with ideas, insights, and inspiration—all from the comfort of your home or office!

    Cost

    Members: Free

    Non-Members: $20

    New To The MLC?

    At the MLC, we do our best to be inclusive at every level of experience, whether it’s a conference, Gemba walk or any other of our membership activities.

    An individual or organizational membership gives you a year’s worth of great Lean learning and networking at low- or no-cost!


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